PARCO 1923 - The Fragrance of Natural Heritage

PARCO1923 transports you through the enchanting scents of centenary trees and ancient forests; true guardians of rare and delicate flowers that have been preserved over time. Explore the preserved treasure of the Abruzzo, Lazio, and Molise National Park and let yourself be captivated by its timeless beauty.

A Story Rooted in Nature

At the dusk of the 19th century, an extraordinary story unfolds for the brand PARCO1923. It takes root in the fight against the extinction of the Marsican brown bear and finds its culmination in 1923, when the royal seal marks the birth of one of the oldest parks in Europe. Dive into the origins of this iconic park and discover its deep commitment to the preservation of nature.

The Fragrant Harmony of Nature

The scents and colors of these places, combined with the beauty of its rivers and streams, have inspired the synthesis of this natural Eden, in an elegant and delicate fragrance. Discover a collection of PARCO1923 perfume that captures the essence of this unique landscape through botanical notes and sensory memories.

The Alchemy of Endemic Plants and Local Materials

The endemic plants of the region used over the centuries as medicines are combined with local materials, soft stone, and beech wood, intended to capture a fragrance made of botanical secrets and sensory memories. PARCO1923 embodies the very essence of the preserved territory.

Choosing PARCO1923 allows you to contribute to the preservation of this unique natural heritage. A portion of the profits is donated to the Abruzzo National Park, supporting its conservation efforts.