The Fragrance of Natural Heritage

PARCO1923 takes you on a journey through the enchanting scents of centuries-old trees and ancient forests; true guardians of rare, delicate flowers that have been preserved over time. Explore the protected treasure of Abruzzo, Lazio and Molise National Park and let yourself be captivated by its timeless beauty.

A Story Rooted in Nature

At the dawn of the 19th century, an extraordinary story takes shape for the PARCO1923 brand. It takes root in the fight to save the Marsican brown bear from extinction and comes to fruition in 1923, when the royal seal marks the birth of one of the oldest parks in Europe. Delve into the origins of this iconic park and discover its deep commitment to preserving nature.

The Fragrant Harmony of Nature

The scents and colors of these places, combined with the beauty of its rivers and streams, inspired the synthesis of this natural Eden into an elegant, delicate fragrance. Discover a PARCO1923 fragrance collection that captures the essence of this unique landscape through botanical notes and sensory memories.

The Alchemy of Endemic Plants and Local Materials

The endemic plants of the region, used over the centuries as medicine, are combined with local materials, soft stone and beech wood, designed to trap a fragrance made of botanical secrets and sensory memories. PARCO1923 embodies the very essence of this protected land.

By choosing PARCO1923, you can help preserve this unique natural heritage. A share of the profits is donated to Abruzzo National Park, supporting its conservation efforts.